Naming and visual identity design for ENJOIST Science Café. 

ENJOIST Science Café is the café of JOIST Innovation Park, a welcoming space where scientists, entrepreneurs, and innovators come together to exchange knowledge and discuss scientific topics in an accessible and engaging way. Its name is a fusion of the words Enjoy and JOIST, expressing the idea of enjoying meaningful conversations in a warm, creative environment.

The central logo symbol features a coffee cup that unfolds into a rising sun. This sun represents warmth, optimism, and positive energy, core values of the café's philosophy, while its integration with the cup reflects the welcoming atmosphere and the sharing of ideas over coffee.

The visual identity combines soft pastel tones with delicate linework, creating a welcoming and comfortable environment while conveying a sense of elegance, refinement, and contemporary sophistication.